Reach out to job applicants in China Social Media
Tailor your approach to recruit in China: Identify platforms like WeChat, Weibo, Zhihu. Create engaging content, leverage targeted ads, engage with candidates, collaborate with
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China Super App – WeChat
WeChat is arguably the most effective marketing platform in China, as it is a super app that combines social media, messaging, and mobile payments
How to Enter the Chinese Market in the Year of Tiger through Digital Marketing
A megalith of a market with business opportunities as diverse as the mind can imagine and a population that is only growing in size,
KOL Marketing in China
2020 has started with a surprising twist – the spread of the Covid-19 virus originating from the Chinese city of Wuhan. We have already
WeChat Red Packet Marketing
The gifting of red packets (monetary gifts) during Chinese New Year or on special occasions such as weddings, birth of a child or graduations,
13 Tips on How to Boost Your WeChat Followers
With a new WeChat account, it can be hard to gain your first followers. An effective methodology to connect with your potential consumers –
How B2B Companies Can Leverage on the Popularity of Video Content in China
Globally, 71% of consumers are watching more videos online versus a year ago¹. In China alone, the statistical survey done by China Internet Network
WeChat – China’s Homegrown Goliath
WeChat plays an imperative role in the digital marketing landscape in China. It is basically a multi-purpose messaging, social media and mobile payment app
