Rozita Ahmad, founder of 90 Degrees Asia and LinkedIn marketing trainer

LinkedIn Advertising

LinkedIn Ads Agency in Singapore for B2B Lead Generation Across APAC

LinkedIn is the major ad platform built around professional data: you can target buyers by job title, seniority, company and industry at the same time. We plan, build and optimise LinkedIn campaigns that reach decision-makers in Singapore and across Asia Pacific, and turn ad spend into qualified leads.

Why Advertise on LinkedIn?

LinkedIn reported more than 1.4 billion members in October 2026, with over 400 million in Asia Pacific. For B2B companies, that means you can put your message in front of the people who sign off on purchases, from procurement managers in manufacturing to CFOs in financial services.

LinkedIn clicks usually cost more than on other social platforms, so results depend on tight targeting, strong creative and constant optimisation. That is where we come in.

LinkedIn advertising campaign management

LinkedIn Ad Formats We Manage

  • Sponsored Content: single image, carousel, document and video ads in the feed.
  • Thought Leader Ads: promote posts from your founders and leaders to target accounts.
  • Lead Gen Forms: capture leads with pre-filled forms without leaving LinkedIn.
  • Message and Conversation Ads: personalised messages delivered to LinkedIn inboxes.
  • Event Ads: drive registrations for webinars, LinkedIn Live and in-person events.
  • Retargeting and Matched Audiences: website visitors, video viewers, contact and account lists.

What's Included

  • Campaign strategy, budget planning and KPI setting.
  • Audience building by job function, seniority, company size, industry and location across APAC.
  • Ad copy and creative design for every format.
  • LinkedIn Insight Tag and conversion tracking set-up.
  • A/B testing of audiences, offers and creative.
  • Weekly optimisation and monthly reporting on leads and cost per lead.
LinkedIn B2B marketing on a laptop showing professional network and company content

How It Works

01

Strategy

We define your ideal customer, offer, budget and success metrics, and check your tracking.

02

Launch

We build audiences, write and design ads, and launch structured test campaigns.

03

Optimise and Scale

We cut what doesn’t work, scale what does, and report clearly on leads and cost per lead.

Frequently Asked Questions

LinkedIn ads are sold by auction, so costs depend on your audience, objective and competition. Clicks from senior B2B audiences in Singapore usually cost more than on Meta or Google Display, so we recommend testing with a dedicated monthly budget for at least two to three months. We’ll suggest a budget based on your targets during a free call.

Well-targeted Lead Gen Form campaigns can produce first leads within the first few weeks. Improving cost per lead and lead quality usually takes six to twelve weeks of testing.

Yes. We run campaigns targeting decision-makers across Southeast Asia, Greater China, Japan, Korea, Australia and the wider APAC region, with messaging adapted for each market.

Yes. We can audit and take over an existing LinkedIn Campaign Manager account or set up a new one. You keep full ownership of the account and data.

Thought Leader Ads let a company promote posts published by its employees or leaders. Because they come from a real person, they often feel more trustworthy than brand ads and work well for awareness among target accounts.

Go Global. Go Digital.

Ready to grow your digital presence in Asia with us? We’d love to help and look forward to answering any questions you may have.
Contact us by filling out the form below and we will get back to you as soon as we can.

Contact 90 Degrees Asia for LinkedIn marketing support

Get in Touch with Us

If you have any question, please don’t hesitate to send us a message.Â