How to Use Instagram for Business
People tend to spend approximately 53 minutes a day on Instagram (HubSpot, 2017) In a month, Instagram has more than one billion active users
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Should Your Business TikTok
If you have a teen within your household, you’ve probably heard of Tik Tok. Approximately 50% of Tik Tok’s global audience is under the
Social Media Messaging as a Marketing Tool
Sometime in 2015, a Facebook user informed Volvo about his plan to play paintball over the weekend. Suffice to say, this dude had a
Social Media Stories: Yay or Nay for Companies?
The concept of ephemeral (or disappearing) messaging was first introduced to the world by Snapchat founders, Evan Spiegel and Bobby Murphy circa 2011. In
Social Media Monitoring is not just for Big Brands
We all know that the internet is a noisy place. But just how noisy is it really? According to statistics (garnered by CMW)1, there
How to Maximise your Linkedin Company Page
We never get a second chance to make a first impression – this applies even in business. A positive experience can create long-lasting business
How Effective is Influencer Marketing in Attracting Customers?
There is no denying on the significance of influencer marketing for businesses. Even small pop-up stores are learning about this marketing phenomenon. It has
5 Costly Social Media Mistake to Avoid
Social media has made its mark and morphed into a ‘must-have’ platform to interact with customers, build a fan base and lead generation for
13 Tips on How to Boost Your WeChat Followers
With a new WeChat account, it can be hard to gain your first followers. An effective methodology to connect with your potential consumers –